Apple may unleash its long- anticipated “iPhone nano” as early as in January at its MacWorld conference, according to several media reports. The more affordable iPhone will allow Apple to grab bigger share on the global makers of handsets and compete with other makers not only in the premium segment, but also on the mainstream phone market.

The rumours about pending launch of the so-called Apple iPhone nano have been floating on the Internet for many months and now resurfaced after iDealsChina.com web-site published a picture of alleged iPhone nano case made by XSCN.com manufacturer. It is unclear whether the case is a real product intended for Apple and not a prototype of a case for some other phone.

Earlier this year a source, which is claimed to be familiar with the matter told media that Apple iPhone nano was set to be available in shops in time for Christmas for £150 ($291) without a need to sign a contract. Experts expected the alleged iPhone nano to become a popular gift for Christmas.

Since iPhones are rather popular, their more affordable derivatives would become best-sellers among teenagers and others who cannot afford the original fully-fledged models, which would greatly help Apple to boost its market share.

Apple did not comment on the news-story.

Tags: Apple, iPhone